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An exhibition booth is a designated space within a trade show or expo where companies showcase their products, services, or brand. These booths are designed to attract visitors and often include eye-catching displays, banners, and interactive elements. They can range from simple, portable setups to elaborate constructions with multimedia presentations and seating areas. Staffed by company representatives, exhibition booths aim to engage attendees, provide information, and generate leads or sales. Customizable and versatile, they play a crucial role in marketing strategies, offering businesses a platform to network, build brand awareness, and connect directly with potential clients or partners.
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